Quoting
- Current pain
- Manual quote build
- AI-enabled improvement
- AI quoting engine drafts from product catalogue and win patterns
Australian manufacturers, distributors, and wholesalers lose more margin to operational drag than to pricing. Quotes take days, stock figures are best-guesses, supplier comms live in someone's inbox, and the weekly margin number arrives on a Friday after a long compile. AI turns the operating data you already have into faster decisions and cleaner workflows.
Start where manual work is slow, repetitive, and expensive to get wrong.
Manual drag · Manual quote build
First AI agent · AI quoting engine drafts from product catalogue and win patterns
Manual drag · Email-to-ERP retyping
First AI agent · Order intake agent parses orders, lands them in ERP
Manual drag · Stock figures untrusted
First AI agent · Live inventory dashboard with exception alerts
Manual drag · Inbox-based chasing
First AI agent · Supplier follow-up agent with cadence and escalation
Manual drag · Status enquiries flood inbox
First AI agent · Order status responder pulls live ERP data
Manual drag · Weekly compile, manual
First AI agent · Live margin dashboard with AI variance narrative
Manual drag · Slow product listing copy
First AI agent · Product description engine pulling from spec sheets
Manual drag · Manual issue logs
First AI agent · Quality issue classifier with trend surfacing
Manual drag · Tribal SOPs
First AI agent · AI-searchable SOP layer and role-based training
Manual drag · Weekly lag
First AI agent · Monday operating brief: orders, stock, margin, risks
Role-specific capability paths so AI lands as adoption, not enthusiasm. Every row maps to a named Edison AI training service.
Owner / GM
Strategic AI, decision support
Sales
Quoting, customer comms
Customer service
Status replies + drafting
Operations
Exception management
Purchasing
Supplier comms automation
Whole team
Foundations
Four operating dashboards we typically build for this industry, each tuned to a specific decision cadence rather than a generic reporting suite.
Orders open, stock at risk, margin this week, supplier health, top 3 risks
Layout · 3 tiles + AI brief + risk strip
Stockouts, near-stockouts, overstocks, ageing inventory
Layout · Traffic-light tile grid + sortable list
Quotes out, conversion rate, average margin per quote, slipping deals
Layout · Funnel + conversion bar
On-time delivery, late deliveries, average lead time per supplier, AI-summarised risk
Layout · RAG grid by supplier
How manufacturing & wholesale buyers see their own workflow reflected back: the before-and-after, the dashboards, the prioritisation grids, the journeys and status boards. Every module below is mocked from a real engagement shape.
Order's journey from enquiry to payment with the manual lag shown beneath each stage and the AI-enabled cycle time above.
01 Enquiry
Order intake agent parses and routes
Email-then-call routine
02 Quote
AI quoting engine drafts from win patterns
Built by hand from spreadsheets
03 Order
Auto-parse to clean ERP line
Retyping PDF into ERP
04 Fulfilment
Order status responder pulls live ETA
Status chased by phone
05 Invoice / payment
AI variance narrative on Monday
Weekly recon
Top line shows the AI-enabled state. Strike-through line shows what the team currently does by hand.
Live margin by product, customer, channel with a Monday-morning AI narrative explaining the week's variance.
31.2%
Margin this week
↓4.1%
vs forecast
2
SKUs need repricing
AI weekly summary
“Margin down 4.1 pts driven by two large supplier increases not yet repriced. Reprice SKUs 14 and 27 before Friday. Top-customer renewals on track.”
Circular radar visualising SKUs by stock health. At-risk SKUs sit closer to centre; healthy SKUs orbit further out.
Value vs effort grid plotted with the 10 opportunities from the table above. Prioritisation aid for the operating team.
Suppliers colour-coded by on-time performance with an AI summary on hover. The negotiation prep tool nobody had.
| Source | On time | Lead time | Quality | Pricing |
|---|---|---|---|---|
| Supplier — Anchor Metals | ||||
| Supplier — Pacific Components | ||||
| Supplier — Trent Fasteners | ||||
| Supplier — Vista Packaging | ||||
| Supplier — Helix Polymers | ||||
| Supplier — Northbridge Steel |
Want a version of these modules shaped to your manufacturing & wholesale setup? Tell us the stack, the workflows, and the stakeholders. We'll come back with a sequenced plan.
Talk to the teamDrafts quotes from product catalogue, win patterns, and customer history.
Why it matters: Speed and consistency at the moment of truth.
AI AgentsParses customer POs (PDF, email, EDI) into clean ERP records.
Why it matters: Removes the highest-volume retyping job in the business.
Workflow AutomationLive monitor surfacing stockouts, slow movers, and unusual demand.
Why it matters: Prevents the calls customers shouldn't have to make.
Operating IntelligenceChases POs, ETAs, invoices on a cadence; escalates the laggards.
Why it matters: Removes the most invisible drag in operations.
AI AgentsFirst-touch reply to where's my order with live ETA.
Why it matters: Deflects 30 to 50% of routine status enquiries.
AI AgentsLive margin by product, customer, channel, with AI variance narrative.
Why it matters: Replaces a person-day of weekly compile work.
Operating IntelligencePulls spec sheets and creates listing-ready content in brand voice.
Why it matters: Faster GTM, fewer marketing bottlenecks.
AI Marketing & Search VisibilityCategorises QA issues, surfaces patterns, suggests root cause.
Why it matters: Faster fixes, fewer repeat issues.
Bespoke AI SystemsAI-searchable repository of process documentation.
Why it matters: Halves onboarding time, removes the ask-Dave dependency.
Bespoke AI SystemsMonday-morning summary of orders, stock, margin, supplier health, team capacity.
Why it matters: Turns Monday from compile day into decision day.
Executive AI EnablementEdison AI builds on your existing stack (MYOB, Xero, Unleashed, Cin7, NetSuite, SAP B1). No replatforming.
Yes, particularly for businesses with multiple SKUs, multiple suppliers, or multi-channel sales. AI has highest leverage in quoting, inventory exceptions, supplier comms, and margin reporting.
Typically quoting, order intake, and the operating brief.
Yes. We build on top of your existing stack.
First system live in 3 to 5 weeks. Full programme in 12.
ACSC and OAIC aligned. Sensitive data stays in your environment.
Foundations first, then role-based training tailored to operations, sales, purchasing, and finance.
Quote cycle time, on-time supplier delivery, stockout incidents, margin variance, reporting cycle time.
No. It removes the manual drag so staff can do higher-value work.
A fixed-fee Readiness Audit. Two weeks, real roadmap.
Yes, through classification and trend surfacing. Decisions stay with humans.
Most manufacturers and wholesalers we audit find 15 to 25 hours of weekly drag in the first pass, with quote cycle time and supplier follow-up as the usual culprits. Two weeks. Fixed fee. A specific list of where to start.